Top 5 Beauty Retail iOS Apps in Kenya Q3 2023

In the third quarter of 2023, the top beauty retail iOS applications in Kenya exhibited a diverse range of performance metrics. Here's a closer look at how these apps fared in terms of weekly downloads and active users, based on data from Sensor Tower.

Nykaa – Makeup/Beauty Shopping saw a modest but consistent presence in the Kenyan market. Weekly downloads fluctuated slightly, with a peak of 15 downloads in the week of July 10 and a low of 3 downloads in multiple weeks. The number of weekly active users remained relatively stable, starting at 134 in late June and maintaining around 144 towards the end of September.

Sniff. had a more sporadic download pattern. The app's downloads were minimal at the beginning of the quarter but showed a slight uptick towards the end, reaching 11 downloads in the last week of September.

Nice one | نايس ون experienced very low engagement throughout the quarter. Weekly downloads were mostly in the single digits, peaking at 7 downloads in the final week of June.

OLIVEYOUNG GLOBAL also struggled to gain significant traction. The app's highest weekly download count was 6 in mid-September, with several weeks showing minimal to no downloads.

Finally, العربية للعود | Arabian Oud had the least activity among the top five. Downloads were negligible, with only a few weeks registering any new users.

For more detailed insights into the performance of these and other beauty retail apps, visit Sensor Tower.